1Puglia’s Salento Coast, Italy – The Mediterranean’s Best-Kept Luxury Secret

Though often overshadowed by the Amalfi Coast, the Salento Peninsula in Puglia delivers a quieter, more authentic kind of exclusivity. Think dramatic sea cliffs, whitewashed towns, and beaches that rival the Caribbean.

The region’s boutique masseria hotels — restored stone farmhouses surrounded by olive groves — redefine rustic luxury. Add private beach clubs, award-winning wineries, and crystal-clear seas, and you get a coastal escape still largely untouched by mass tourism.

Salento is refined, sensual, and deeply Mediterranean — a luxury secret that’s finally starting to surface.

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